Send your store URL and get a personal 7 to 10 minute video teardown from our founder: where your Google Ads most likely leak profit, what we'd change first, and roughly what it's worth.
Send your store URL. We record your teardown, free.
$45M+ in Google Ads spend managed · 150+ brands · since 2016
“Marco has 2x-ed my monthly net income. We are actually having stock issues because of how much sales have increased.”
Your store, your email and your rough monthly revenue. No call to book, no account access to grant.
Your store, your Shopping listings, the ads you run publicly and how your product pages convert. The same read we'd do before taking an account on.
Where you're most likely leaking profit, what we'd change first, and roughly what that's worth. If it's useful, we talk. If not, you keep the video.
After $45M in managed spend the pattern is consistent. Accounts rarely fail for lack of budget or product. They fail in one of two ways, and both look normal from the dashboard.
A Performance Max campaign built over a year ago reports a comfortable return on ad spend while nobody checks what sits underneath. Brand traffic does the heavy lifting, unprofitable products ride along unnoticed, and stable performance quietly becomes a ceiling.
Weeks of silence, then a dip, then ten changes in one afternoon. Learning phases reset, nobody can tell which change did what, and the account comes out more fragile than it went in.
Search terms, feed diagnostics, product margins after COGS, session behaviour and asset performance all land in one place, in full, before anyone forms an opinion.
−28% wasted spend
cut by cycle 3
1.92× to 3.10×
profit on ad spend in five cycles
Read in full, built by hand
nothing ships without a reason
Illustrative example of a typical account over five cycles, not a specific client. Your numbers will differ.
“Marco has managed ads for my two stores for almost two years. The business has generated 8 figures in revenue, and his expertise has been an important part of that.”
“Helped us get cold traffic conversions when our account was almost all branded traffic. His insights have really helped the account grow.”
“A significant increase in non-brand revenue, especially from first-time customers. They took the time to understand our business and tailored their approach.”
“Completely took over our Google Ads and made them a sustainable channel. We set 3-month expectations and they blew them out of the water.”
“I have been working with Marco for over 4 years. Consistent, satisfying results. He truly understands my industry.”
“A significant factor in the growth of my brand. They increased the overall efficiency of my ads, revenue, and profitability. Like an extension of my team.”
cartlift is Marco, Thomas and Moritz. No agency floor, no account managers passing messages along, and nothing outsourced. The person who works in your account is the person who answers when you write.
Marco has run Google Ads for online stores since 2016, across more than $45M in ad spend, and records every teardown himself.
Marco
Founder
Thomas
Google Ads
Moritz
Google Ads
Over 400 videos on our YouTube channel, going back to well before Performance Max existed. The teardown you get is the same kind of thinking, applied to your store. Browse the channel
Google accreditation
Google Partner
Client reviews
4.7 on Trustpilot
Managed spend
$45M+
A few of the 150+ brands
You run an online store doing $50k+ a month.
Shopify, WooCommerce or custom, with Google Ads running already or about to start.
Your product is validated and selling.
We scale what works. We don't find product-market fit for you.
You'd let us restructure properly.
Feed and account rebuilt the right way, rather than nudging budgets and hoping.
You're not an online store.
Local services, clinics, SaaS and lead generation aren't what we do, so the teardown won't help you.
Nothing sells yet, on any channel.
A loop needs signal to work with, and so do we.
You want a cheap pair of hands.
If the plan is yours and you just need execution, that's not what this is.
A personal 7 to 10 minute Loom from Marco walking through your store and your ads: where profit is most likely leaking, what we'd change first, and roughly what that's worth. No call unless you want one afterwards.
Teardown request
Arrives in 2 working days
